Wednesday, February 24, 2010

Where There is Life, There is Hope.

I was born and raised in Atlantic City, New Jersey. It was a wonderful place to grow up. It was small (about 14,000 residents) and everyone knew everyone else. In the summer, there were lots of jobs for young people because it was a tourist town and it seemed everyone needed someone to sell newspapers, hand out towels at the hotel pools and cook hamburgers in any one of the myriad of hamburger joints on the boardwalk.

When I graduated from high school in 1962 in a class of about 560, we discovered there were very few full time jobs available and that the town was slowly dying. It had the highest suicide and alcoholism rate per capita in the country. So, 90% of the graduates from the Atlantic City High School class of 1962 left to seek their fortunes elsewhere.

When gambling came in 1978, the town was revitalized. There were lots of jobs and staggering inflation. My late mother's $200 apartment became $600 in one year and this 7 mile long island I loved as a child became much like a landing strip for an alien culture. Of course, Thoreau was right, you can't go home again. But who was I to curse progress because my childhood playground had been despoiled?

They don't euthanize towns.

Prior to gambling, Atlantic City tried some very creative schemes to restore itself. They provided hotel guests with rain insurance that reimbursed them if it rained during the weekend they were there. They put together $3 million dollars to bring the 1964 Democratic National Convention there. All they got for their money were a bunch of filler reports from the network newspeople in attendance about what a dump the once great resort had become.

When my wife Ellen and I began courting in the late 80's, she brought me out here to Riverhead where, in 1978, she had purchased a second home. One whiff of the salt air and I was home to stay. When we married in 1990, we decided to retire here and renovated the house and here we are. It's just like Atlantic City except I think the alcoholism and suicide rates are lower. In the past 12 years since we have lived here full time, I have witnessed the complaints, schemes and mudslinging about the town that has become the town pastime. It's like ice fishing in Minnesota or dwarf bowling wherever they do that. But, like shaking your fist at the sky imploring God to do something about your crappy life, it does no good.

Euthanasia?

Can't do it. Not possible. Against the law. Maybe if we became a ghost town we could attract tourism. Why do all the ghost towns have to be in the west?

Thank you for bearing with me through one of the longer preambles to a point in blogging history.

A few weeks ago, our friend Nancy Swett contacted us about attending a meeting at the Riverhead Library where we could discuss the problems of the town and and possibly form a Riverhead Civic Association that could address these problems and, better still, solve some of them. That first meeting was sparsely attended by a few die hard Riverheaders (Riverheads?) who live and/or work in the downtown area and sincerely want things to get better. We agreed that we would meet again in 30 days and see what could be done by attracting more people to the meeting. Last night, the second meeting was held and about 3 times as many people attended. Nancy did a great job of cutting short anyone who wanted to unearth some old gripe and limited the discussion to bringing out the positives about Riverhead of which there are many. Essentially, we have a marketing problem. People saw the negatives for so long, they were completely oblivious to the positives and inertia set in.

Last night, there was electricity in the air and maybe the town has another chance at success fueled by positive thinking. Somewhere, there is a marketing campaign that can turn this place right side up. When Saran Wrap first came on to the market it was a failure because it stuck to itself which made it difficult to handle. Some marketing genius decided to turn this negative into a positive by promoting the fact that Saran Wrap stuck to itself and therefore would adhere to the containers the consumer was using the product to cover. The rest is marketing history.

So, last night we saw the beginnings of an adhesion of minds to the singular problem of saving Riverhead and a dedication to solving its marketing problem. It's the most positive thing I've seen in 12 years.

Let's nurture it!

Oh, and no one can play a sad song on a banjo.

Monday, February 8, 2010

Where Have I Been?

Where HAVE I been?

Well, I guess that's a good and fair question.

I have been typeface down in my own blog. When I first started writing the blog a little over a year ago, I thought of myself as a diarist. And being a retired guy, I thought this will provide some structure in my life and it will be like writing a weekly column. And pretty much for a year, I just about made the deadline. (Not really, I wrote a little better than one a month.) Shortly after I wrote the Leno piece (it was in September), believe it or not, I just forgot about the blog. I was hanging a major photographic show in the Mattituck/Laurel Library which Ms. Ellen and I have done for several years in a row without disrupting anything. Then I started getting a phone call here and an e-mail there asking where is the blog? At first I blamed it on being busy and told the inquiring minds that I'd be back at the keyboard shortly. And then it was February. And here I am.

Why did it take so long? I just don't know. It was going to be a splendid indoor winter activity. I pictured myself sitting by the fire with my laptop waxing eloquently about just about everything. Sometimes, even our easy daydreams do not come true. And other times they are delayed. Currently, I am sitting here in my photographic studio overlooking the frozen Miamogue Canal and the fireplace is downstairs. However, I am blogging.

Let's wrap up the Leno thing. By now, we all know that Leno is going back to late night as the NBC affiliates took big ratings hits on their 11 PM newscasts. For those of you who don't know, local newscasts mean big bucks for television stations. And when their ratings drop 30% because of a poor lead in (read: Leno) they lose a lot of revenue and they get cranky. I don't know how NBC missed that scenario ahead of time and what's worse, I don't know how I missed it either.

You also know that the odd late show host out is Conan O'Brien whom NBC decided to sacrifice in their $45 million Solomon decision as to what to do about all of the late night hosts they had on hand. Here's what I think. They made the wrong decision.

Granted, Conan's ratings were lackluster. They were, in total audience, half of what Leno had, but these viewers are much younger and more desirable to advertisers. Now, Leno and David Letterman will fight over the 50 plus set and Conan, who is rumored to be going to Fox, will scoop up the younger and more desirable audience that he was starting to build during his short stint at the Tonight Show.

Ok....so I have completed the rest of that blog.

Now, I must move on to more from the blog part of my brain and I will be back shortly to continue. I apologize for stepping away for a while. (sob) I didn't know you cared. I'll try to do better this year.


Wednesday, September 16, 2009

Leno or Lame-o

Last week, I thought I would jump the gun and make some predictions about the success or failure of the new Jay Leno program on NBC at 10 PM eastern time. I was beaten to the process by just about everyone except the elementary school Weekly Reader if it still exists.

The thrust of all of it was dramatic television shows (i.e CSI, NCIS, Law and Order, et al) cost about $3 million dollars an hour to produce. Television audiences are fragmenting due to other choices (i.e. cable, DVRing and TiVoing). Advertisers are unwilling to pay top dollar for diminishing audiences, so, therefore dramatic series television may become greatly diminished by reality programming, Dateline type programs and less expensive programming like the Jay Leno Show. It is no secret that NBC has said we can be #4 in the 10 PM time slot because our product is significantly cheaper to produce and make a lot of money. I suspect some people think it is unamerican to strive to be anything less than #1, but it does make economic sense to lose the war and have the most money in the bank. NBC has been quite candid about their strategy and maybe it will work for them.

However, my beef is with my intellectual compatriots who began sniping at the Leno show from its inception last Monday night. "It's not very good, it's lame, it's disappointing," are some of the things I've heard.

Granted, it is all of those things if you believe that over the summer Jay went to Lourdes and stuck his wit into the water. Did you expect he'd become Jack Benny? George Carlin? The Python all rolled up into one?

No, he's Jay Leno. The guy who clearly won late night for the last 15 years. The truth is he is still Jay Leno who is mediocre at best but has done a fine job of casting himself as everyman who does a yeoman job night after night. He is what you've known and what you'll get. He is where he was and where he'll be.

Get used to it.

Again.

Monday, August 10, 2009

Riverhead Man Ranks High in NY Eye Hand Test

First of all I was waiting for famous people to stop dying because I had run out of original things to say about them. Also, I was tired of running the "dead letter" picture. However, the seagull is there as only a marker that really has nothing to do with what I want to blog about today.

About 9 months ago I decided to get an i phone. I swore up and down after an absence of 11 years from the corporate life, all I needed was a cell phone that made phone calls as a convenience to me and Ms. Ellen. However, there was something seductive about the i phone. I have had an i pod for a few years because I really couldn't stand listening to the radio. All I heard were the mistakes and I want more control over the tunes that assault my psyche. But, a device that had my tunes, my e-mail and access to the Internet might be a wonderful thing to have.

The trip to the Apple Store is a story for another time, but without too much trouble I came home with the i phone and familiarized myself with it by inputing my phone contact list as the low end Verizon phone I had could not be cloned. I did, however, keep my phone number.

After a while, I discovered i phone users are somewhat pack like and they are very proud of the "apps" or applications that you see advertised on TV. I suspect there is a lot of "app" envy among users. I was seated next to a guy on Friday night at a charity event who had an i phone and we jousted back and forth showing each other our "apps." He had some really cool stuff. But I have a Star Wars Laser saber complete with sound effects that almost decapitated him. So, now you understand the environment in which one lives and works with his or her i phone.

A few weeks ago I was visiting with our 24 year old nephew who works on Wall Street. He's a smart young man and quite competitive. He's a paint baller, car enthusiast and one time miniature rocket launcher. We were seated at dinner. We each had our i phones out of their protective holsters resting on the table close at hand. My nephew said, "Hey, Uncle Steve, have you seen this neat game that you can download for free, it's called Paper Toss."

Essentially, this game consists of tossing a piece of paper into a trash can by launching it with your finger. There is a fan that varies in position and speed so that you have to launch the paper at different angles in order to drop it in the can. The levels increase in difficulty by varying the distance from you to the can. Well, I was never an athlete of any kind. Always the last one picked and I still can't throw a ball overhand. But, when I found games like golf, fishing, target shooting and corporate and business warfare, where you competed against yourself, it changed my life. I found some things at which I could compete and sometimes win. It changed my self esteem and stature in life.

In the retirement years I missed the competition a bit, so Paper Toss became a passion. I chose to master the easiest level and was quite proud of my score of 79. Remember, I was competing against myself. Until one day I noticed that you could post your score. I pushed the button and saw that I was number 1 in Riverhead. I was very proud of myself even though I was the only Riverhead contestant. Today, I noticed I could check my rank statewide, nationally and internationally. Imagine my surprise to find that my score of 79 ranked me 18th in the state of New York. The other rankings are not important as I don't compete in those arenas as competing probably requires travel and I don't travel.

Well, I don't have a great, mediocre or poor ending for this piece, so I'll do what the late George Carlin did when he had no ending for a piece, I'll simply take a little bow.

Thank you.
Author's note: As of yesterday (8/11/09) I hit 91 which put me tenth in New York State. I'm finished counting now. Thanks to all of you who made this possible.
Steve

Saturday, July 11, 2009

The Not So Grateful Dead

I thought I would blog about Michael Jackson's recent passing.  But, then I thought what could I say that many others have not already said and said  better.  Then I thought Michael has just begun to be dead, so after the initial hubbub ends and the last retro CD has been purchased, there will be significant new things to be said but I still think I will leave those comments to others.  

However, I would like to say that Michael Jackson was a great and original performer who left a huge amount of his work behind to be enjoyed by others for generations to come.  But, so too did Frank Sinatra, Elvis Presley, Sir Arthur Conan Doyle, Ernest Hemingway, Edgar Allan Poe, Charles Dickens, Ian Flemming and Ray Charles just to name a few.  All of them had their emotional and physical limitations, but somehow soldiered on and cranked out the everlasting art we continue to enjoy

On the other hand, there are several artists who produced some fabulous work, but, as Neil Diamond said in his song of the same title, they were "done too soon."  I'm talking about Jim Croce, Jimi Hendrix, Jim Morrison, Janis Joplin, James Dean and most certainly Heath Ledger.  I am also thinking about Harper Lee who wrote "To Kill a Mocking Bird."  Sadly, it seems, she didn't live long enough for us to find out if she had another fine novel within her.  (Author's note:  Bulletin!  Harper Lee is not dead.  Therefore, we have to substitute someone else like the photographer Diane Arbus who committed suicide before photographing anywhere near the potential of her lifetime portfolio.  Furthermore, she didn't make very many of the classic prints for which we hold her in such high regard as an artist.) And then there is  "Gone With the Wind" author Margaret Mitchell whose life was  cut short tragically by an auto accident.  Yes, within the last few years relatives found a manuscript entitled "Lost Laysen" among Ms. Mitchell's papers but nothing has come of it.  Maybe it just doesn't compare to her masterpiece.  How could it without her being around to shape into something akin to GWTW.

So, I guess the point of this is to remind ourselves to  treasure the artists that we discover early in their careers who touch that special place in our hearts and souls and dare not assume that they will be around any longer than it takes to type a semi-colon.

Friday, June 19, 2009

The Most Important News of Your Life in Less Than a Minute

I started thinking about this piece about 20 plus years ago. It was then that I began to notice that people's attention spans were getting shorter. I reached this conclusion by observing the popularity of the entertainment magazine shows on television, the slow but steady rise of USA Today as a news source in a time when newspapers were just beginning to feel pain of shrinking circulation and the emergence of CNN and the CNN Headline News service. Suddenly, news was available whenever one wanted it. I was traveling a lot in those days and it was most convenient to tune in CNN as soon as I arrived at a hotel in a new city. In 15 minutes, I knew all the pertinent things I needed to know to continue to appear to be a citizen of the world.

However, after growing up listening to long radio newscasts during the dinner hour which then gave way to long television newscasts during the dinner half hour (everything was shrinking), I began wondering why and how these start ups with their concise information capsules and, in the case of USA Today, the little charts that summed up some important issue could be as satisfying as the long form information I was accustomed to receiving. Very few of us thought "McNews" as it was called, would survive.

The more I thought about this, the more I realized that the generation that was about to take over the bulge in the population grew up on Sesame Street. You know, "Today's show is brought to you by the letter g, the color green and the number 4, boys and girls." So, if these kids were getting their information spoon fed to them in nice little mind sized easily absorbed chunks, how were they going to react to large mind numbing chunks of data that might require some sort of smack in the forehead to effectuate a kind of Heimlich Mind Maneuver to free a choking brain? Come to think of it, the music of the time had the same rhythm structure that nursery rhymes had. They were short, easy to learn and they rhymed. Just like the music, the news and information had a pleasant and easy to follow cadence. Sound effects were added to the newscasts to set it apart from the music. A Pavlovian teletype ticker separated the news from every other sound on the air. Even the voices of the news announcers had a certain timbre to them to further alert the audience to the fact that what they were listening to was the news. Maybe it wasn't the glass ceiling, sexism or lack of opportunity that banned the women from the on air news business for so long, but rather the culprit was their higher pitched voices being thought to be "unnews like." Women have been delivering news (good, bad and humorous) in their homes for years and everyone who heard these reports, understood them.

So, what's the point of this? The newspapers continue to fall like houses of ....well...wet newsprint. News has all but disappeared from many radio stations and television stations have added more news in hopes of staving off their declining viewership caused by the proliferation and fractionalization of cable and maybe the hope that without newspapers, they'll get another chance at regaining their once huge audiences. Video Rangers, that train has sailed.

The recent election in Iran where the government banned "traditional" news coverage, came right into our ears and eyes from the Internet, cell phones, Face Book and Twitter with its 140 character limit on content. It is a hoot to hear these news folks with their basso profundo voices explaining their information sources in terms of "tweets." The rabbit hole has been enlarged, Alice and we're all falling through it.


Thursday, June 4, 2009

Late Night Wars

My late father was a big fan of vaudeville.  Although we were almost the last people on earth to get a television because dad thought it was a fad, once we had it, we were unable to pry him away from it.  Why?  Because the early days of television were run by people from vaudeville.  Where else were the networks going to find people with the abilities to stage entertainment programming?  That's why the early TV shows looked like stage shows.  Uncle Miltie and Your Show of Shows, Ed Sullivan and the rest all looked like vaudeville.  My father was overjoyed and he and I watched a lot of television together.  Because of this, I was and am a witness to a bit of television history.  I was in front of the set when Steve Allen hosted the first Tonite Show on NBC.  I saw his first show and his last.  I saw Jack Paar's first shot at the late night show and his last.  I was there for Johnny Carson's debut and his finale, which, by the way, was the most emotional.  Therefore, I couldn't miss Leno's debut or Dave Leterman's either.  At the time I wrote a long memo to the broadcast company I worked for telling them what a mistake NBC made in letting Dave get away from them and how they would regret giving Leno the job.  Obviously, I was wrong.  Leno beat Dave handily most of the 17 years they competed.

I'm not sure why that happened, but I suspect that Dave's irreverence infected the way he delivered his own writers' material leaving the audience to wonder, if Dave thinks this stuff is so bad, why should I watch it?  Dave just might be too hip for the room as they used to say.

Now, the torch has passed again with Conan O'Brien taking over the Tonite Show and going head to head with Letterman.  Despite what you read, this is not a level playing field.  Dave is a good 20 years older than Conan and so is his material.  One pundit I read said "Dave has to "up his game" if he ever hopes to be on top in the late night ratings.

I think Dave is faced with the impossible task of changing his game to compete with a younger more likable Conan who is essentially doing a form of Letterman's shtick in a nicer way.  He could grab a great number of Letterman's younger viewers and essentially decimate the CBS late show.  Conan is certainly likable enough to keep Leno's older viewers which leaves Dave with not much.  To level the field again, CBS,  ABC or Fox might find some likable character who appeals to the average aged late night viewer who could drive a wedge between Conan and Dave and take 75% of the combined audience and put Dave AND Conan out of business.  Will that happen?  I don't think so.  I just think Dave will fade away and NBC will outright own late night.

Now, why should we care?  Personally, I don't care because I can't stay up that late anymore and the humor on both shows is somewhat lackluster to me.  However, the former broadcast business guy in me knows that these shows are vastly profitable because they are very inexpensive to produce compared to anything else on network television.  The profits gleaned from these late night modern vaudeville shows can pay for some  better prime time programming which I think needs to be drastically improved.   

What do you think?  Do you care?  Or do you want to be the biggest loser dancing with the American idol nanny while she has her home improved by the vast cast from the huge number of Law and Order cast members?